SureFoods, a preliminary business model concept At the Nairobi Innovation Week (NIW) we all concluded that there is a demand for high quality foods like maize and milk, but this demand is unmet in the products available in the supermarket. This is a tough brief to start with. However together we came up with various…
Concept Development
What did we do in concept development?
Process in brief: Co-creation workshop to discuss & share key insights Brainstorming individually & in the group for a variety of solutions Filling in concept templates for developing initial ideas Combining ideas & concepts into more refined solutions Creating a solution roadmap from the chosen concepts Presenting the ideas to the client & getting feedback…